Privacy policy

Last updated: May 24, 2026

PRIVACY POLICY

This Privacy Policy describes how The Wholehearted Rancher, LLC collects, uses, and shares your personal information when you visit or make a purchase from our website.

PERSONAL INFORMATION WE COLLECT
When you visit our site, we automatically collect certain information about your device, including your web browser, IP address, time zone, and cookies installed on your device.

As you browse the site, we also collect information about the pages you view, what websites or search terms referred you, and how you interact with the site.

When you make a purchase or attempt to make a purchase, we collect certain information from you, including:

Name
Billing address
Shipping address
Payment information
Email address
Phone number

PERSONAL INFORMATION SOURCES
We collect personal information directly from you, automatically through your use of our website, and from third-party service providers necessary to operate our business.

HOW WE USE YOUR INFORMATION
We use the information we collect to:

Process and fulfill your orders
Communicate with you
Screen orders for potential risk or fraud
Provide customer support
Send marketing emails and promotions (if you opt in)
Send SMS/text messages (if you opt in)
Improve and optimize our website

SMS / TEXT MARKETING
By providing your phone number and opting into SMS communications, you consent to receive text messages from The Wholehearted Rancher, LLC, including promotional messages, order updates, and marketing content.

Message frequency may vary. Message and data rates may apply.

You can opt out of SMS communications at any time by replying STOP to any message. For help, reply HELP or contact us at info@TheWholeheartedRancher.com.

Your consent to receive SMS messages is not a condition of purchase.

We use third-party service providers, including Project Broadcast, to deliver SMS communications.

SHARING YOUR INFORMATION
We share your personal information with trusted third parties to help us operate our business, including:

Payment processors
Shipping carriers
Email and SMS marketing platforms
Website and analytics providers

We do not sell your personal information.

COOKIES & TRACKING
We use cookies and similar technologies to improve your browsing experience, analyze website traffic, and support marketing efforts.

CALIFORNIA PRIVACY RIGHTS
If you are a California resident, you have the right to:

Request access to the personal information we collect about you
Request that we delete your personal information
Request correction of inaccurate personal information
Opt out of the sale or sharing of personal information (we do not sell your information)

We will not discriminate against you for exercising any of these rights.

To make a request, please contact us at:
info@TheWholeheartedRancher.com

YOUR RIGHTS
You have the right to access, correct, or request deletion of your personal information. Depending on your location, you may have additional rights under applicable data protection laws.

DATA RETENTION
We retain your order information for our records unless and until you ask us to delete it, or as required by law.

CHANGES TO THIS POLICY
We may update this Privacy Policy from time to time to reflect changes to our practices or for legal or regulatory reasons.

CONTACT
For more information about our privacy practices, please contact us at:
info@TheWholeheartedRancher.com